Pricing

Please call 916.792.4538 to get a quote and discuss what kind of study best suites your company's needs.

Each Mini-study includes

A group of people visit your website (usually 15-20), for a given task
An Eyetools Heatmap showing group trends of what people see on each page (example), during each task
Eyeflow eye-movement data for each person on each page (example),
Click information,
Answers to questions asked before and/or after each visit to your site (free-response or Likert Scale),
A conference call to discuss your results with an Eyetools analyst.

Standard consumer demographics included (range of ages, incomes, and gender),
Custom demographics are available. Additional recruiting fees apply. Please contact us to discuss your specifics.

Our pricing is designed to encourage multiple studies to be run during a redesign.

The Number of People Tested

Clients typically test 15 people per demographic group (though in some situations you need more). Details on how to select the recommended number of people to test.
Demographics of the People Tested

If your site has specific demographic needs — details on demographic considerations — then the price per person can range up to half-again as much for each person. Talk with us about your requirements and we can quote you before the study begins.
The number of webpages or emails being tested

Eyetools has developed a number of standard study packages. We make finding the best method of evaluating your product as simple as possible. Custom studies are also available. Please call for more information..